As a follow up to my last post on how to handle email intros, I wanted to share a quick tip that has been really effective in helping me manage cold emails and intros.
LinkedIn has become an extremely powerful tool for me in a very simple way. It’s a great platform to establish one’s identity and can be used to help increase your chance of getting a response for a cold email or an email intro. How you may ask?
When I send a cold email or receive an intro, I immediately follow up my email with a LinkedIn connection request. I have found this has been helpful and definitely increased the number of responses I get. Doing this helps put a face and background to your name and gives that person further context around why you are reaching out or should be connected.
Give it a shot and see if it helps.